Brewery merch concepts
We built Wizard Brew Co. as a concept to show the process: one brewery identity, developed into a workwear jacket, a graphic long sleeve, headwear, canvas totes and metal accessories.



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Page 1 of 3 · Cover
Your brewery. More than beer.
From brewery to brand. We design, develop, and manufacture custom apparel, merchandise, and collectibles that bring your brewery’s identity beyond the taproom.
Concept drop: Wizard Brew Co.
- Workwear jacket: canvas, dye and wash.
- Graphic long sleeve: screen print.
- Headwear: embroidered patches.
- Canvas totes: screen print, woven label.
- Metal accessories: hard enamel.
Page 2 of 3 · The concept
One brewery. A full drop.
We built Wizard Brew Co. as a concept to show the process: one identity, developed into a coordinated collection instead of a single logo tee.
In this drop
- Workwear jacket: cotton canvas, all-over dye and wash, embroidery with screen print.
- Graphic long sleeve: heavyweight cotton, screen print, sleeve print.
- Headwear: denim, twill and mesh caps, a beanie; embroidered patches.
- Canvas totes: screen print, woven label.
- Metal accessories: hard enamel pins, zinc alloy keychains.
Methods in this drop: embroidery, screen print, dye and wash, woven labels, custom trims, hard enamel.
The board: Wizard Brew Co. Left, technical design: technical drawings with material and print callouts. Right, finished products: renders and detail close-ups. Materials and methods are confirmed during quoting.
Page 3 of 3 · How we build it
From idea to physical product.
One partner from the first sketch to the finished product.
- Design: original artwork, coordinated collections and product concepts, built around your brewery’s identity.
- Develop: product specifications, print and embroidery planning and sample coordination. You approve a digital mockup before anything runs.
- Manufacture: apparel, headwear, accessories and collectible merchandise, finished and ready for retail.
What could your brewery create?
- Custom workwear: brewhouse, taproom and event staff.
- Graphic apparel: release-day and taproom retail.
- Embroidered hats: caps, truckers and beanies.
- Totes: taproom, market and gift bags.
- Metal accessories: enamel pins and keychains.
- Collectibles: limited pieces for regulars and members.
- Gift and merchandise bundles: anniversaries, holidays and collabs.
- Your idea: bring it. We’ll develop it.
Core services: screen printing, embroidery, direct-to-garment, all-over print, cut and sew, retail finishing, brand support.
Have an idea? Let’s build it.
Book a quick intro call or send us your next merchandise idea. Quotes are free, with a reply within 24 hours. On the call: your brewery and who the merch is for, product ideas and quantities, and next steps to a free quote.
All visuals are concept renders: design exploration, not manufactured samples. Product availability, pricing, specifications, materials, decoration methods and minimum order quantities are confirmed during quoting.
Have a merch idea?
Let’s build it.
Book a quick 15-minute intro call. Quotes are free, with a reply within 24 hours.