Custom Merch for Breweries in New York, NY
Merch Mob makes taproom retail, staff shirts, and can release and collab drops for breweries in New York, NY, at its shop in Montclair, CA, and ships them to New York. Half the residents of New York are older than 38.2 and half younger, close to the US median of 38.9 (Census ACS, 2020-2024), so the shelf has to work for release-day regulars and visitors of every age.
New York by the numbers
New York has 8,584,629 residents, 2.5% fewer than in 2020 (Census estimates).
Kings County has 14 breweries with paid employees (Census County Business Patterns, 2023). That is 0.053 for every 10,000 residents, below the national figure of 0.153.
New York spans 5 counties. The business figures are for Kings County, which has the largest share of its residents (about 31%).
Kings County as a whole has 2,653,963 residents, down 3% since 2020. Kings County has one brewery for every 189,570 residents.
- Population, 2025
- 8,584,629
- Since 2020
- −2.5%
- Main county
- Kings County
- Breweries in Kings County, 2023
- 14
- Per 10,000 county residents
- 0.053 (US 0.153)
- Time zone
- Eastern
- Median age
- 38.2 (US 38.9)
- Warmest month, average high
- July, 85°F
- Coldest month, average low
- January, 28°F
- Days at 90°F or hotter, a year
- 17
- Nights at 32°F or colder, a year
- 67
- Rain and melted snow, a year
- 50 in
- Snow, a year
- 30 in
- USPS zone from the shop
- 8
Weather: New York City Central Park station, 6 mi from New York's center (NOAA 1991-2020 Climate Normals). People: Census ACS 2020-2024. Counts: CBP 2023, by county, paid-employee establishments. Population: Census, July 2025.
What New York's weather means for breweries
Winter in New York is cold without being severe, with January averaging a high of 40°F, so a midweight hoodie and a crewneck that fits under a coat cover most regulars through the deep-winter months (December to February). July averages a high of 85°F, warm enough to justify a fresh tee and cap release timed to the start of patio season (May to September). Precipitation is generous, about 50 inches a year, so an embroidered rain shell or coach jacket is worth stocking for staff and regulars. Snowfall of about 30 inches a year is enough to make a cuffed beanie an easy add-on at the register from the first flurries into early spring. About 67 nights a year fall to freezing, enough to keep hoodies and crewnecks in front from late fall into spring.
| Month in New York | Average high | Average low | Rain and melted snow (in) | What the taproom shelf carries |
|---|---|---|---|---|
| January | 40°F | 28°F | 3.6 | Hoodies, beanies and gift crewnecks |
| February | 42°F | 30°F | 3.2 | Hoodies, beanies and gift crewnecks |
| March | 50°F | 36°F | 4.3 | Hoodies, crewnecks and structured caps |
| April | 62°F | 46°F | 4.1 | Hoodies, crewnecks and structured caps |
| May | 71°F | 55°F | 4 | Logo tees and trucker caps |
| June | 80°F | 64°F | 4.5 | Logo tees and trucker caps |
| July | 85°F | 70°F | 4.6 | Light tees and mesh-back caps |
| August | 83°F | 69°F | 4.6 | Logo tees and trucker caps |
| September | 76°F | 62°F | 4.3 | Logo tees and trucker caps |
| October | 65°F | 51°F | 4.4 | Tees, caps and light crewnecks |
| November | 54°F | 42°F | 3.6 | Hoodies, crewnecks and structured caps |
| December | 44°F | 34°F | 4.4 | Hoodies, beanies and gift crewnecks |
Made in So Cal, shipped to New York.
Orders ship to New York from the shop; there is no office or pickup point in New York.
New York is about 2,421 miles from Merch Mob's shop in Montclair, CA, a straight-line distance. From the shop's ZIP code, New York is USPS zone 8. New York is on Eastern time, 3 hours ahead of the shop's Pacific time.
From the production floor
Merch Mob production in Southern California.
Ordering from New York
When should a taproom in New York lean on tees and caps instead of fleece?
Give tees and caps the front in the summer months and hand it back to fleece from November to April; through the coldest weeks, keep beanies and gift crewnecks by the register.
More for New York
Let’s build
your next drop.
Tell us what your brewery needs. You get a line-item quote and an honest timeline within 24 hours. Tell us where it ships and the quote covers the rest.