Custom Merch for Skate and Surf Shops in Atlanta, GA
Merch Mob makes house-brand tees, hoodies and crewnecks, and hats and beanies for skate and surf shops in Atlanta, GA, at its shop in Montclair, CA, and ships them to Atlanta. Atlanta skews adult, with 17% of residents under 18 against 22% nationally (Census ACS, 2020-2024), so put the size depth in adult medium to extra large and keep youth sizes few.
Atlanta by the numbers
Atlanta has grown to 529,110 residents, up 6.1% since 2020 (Census estimates). That is the second-fastest growth among the 20 Georgia cities and towns with 50,000 or more people.
Fulton County has 70 sporting goods stores with paid employees (Census County Business Patterns, 2023). That is 0.64 for every 10,000 residents, slightly above the national figure of 0.60. 76% of them employ fewer than 10 people. The count is up 11% from 63 in 2018.
That Census category includes skate and surf shops along with every other kind of sporting goods store.
Atlanta spans 2 counties. The business figures are for Fulton County, home to about 92% of its residents.
Fulton County as a whole has 1,098,791 residents, up 3% since 2020. Fulton County has one sporting goods store for every 15,700 residents.
- Population, 2025
- 529,110
- Since 2020
- +6.1%
- Main county
- Fulton County
- Sporting goods stores in Fulton County, 2023
- 70
- Per 10,000 county residents
- 0.64 (US 0.60)
- Time zone
- Eastern
- Median age
- 34.2 (US 38.9)
- Residents under 18
- 17% (US 22%)
- Warmest month, average high
- July, 90°F
- Coldest month, average low
- January, 34°F
- Days at 90°F or hotter, a year
- 54
- Nights at 32°F or colder, a year
- 52
- Rain, a year
- 48 in
- USPS zone from the shop
- 8
Weather: Atlanta Fulton County Airport station, 6 mi from Atlanta's center (NOAA 1991-2020 Climate Normals). People: Census ACS 2020-2024. Counts: CBP 2023, by county, paid-employee establishments. Population: Census, July 2025.
What Atlanta's weather means for skate and surf shops
In Atlanta, July is the warmest month and about 54 days a year reach 90°F or more, so a tee for the heat and a hoodie for cool mornings both belong on the rack. January nights average a low of 34°F, so a midweight hoodie sells for early and late sessions, and a beanie is a small add-on. Tee weather, a 70°F average high or warmer, runs April to October, so stock the house tee deep from spring through fall and save the fleece order for the holiday stretch. About 52 nights a year reach 32°F or below, mostly in midwinter, so a beanie and a hoodie cover the coldest early sessions. Rain peaks in July at about 5 inches, so that is the month to sell windbreakers, hoodies and caps rather than to schedule a demo.
| Month in Atlanta | Average high | Average low | Rain (in) | What the shop rack carries |
|---|---|---|---|---|
| January | 54°F | 34°F | 4.3 | Hoodies, crewnecks and long sleeves |
| February | 58°F | 37°F | 4.3 | Hoodies, crewnecks and long sleeves |
| March | 66°F | 43°F | 4.5 | Tees and an early-session hoodie |
| April | 74°F | 50°F | 3.6 | House tees, caps and five-panels |
| May | 81°F | 58°F | 3.6 | House tees, caps and five-panels |
| June | 87°F | 67°F | 3.8 | Tanks, light tees and trucker caps |
| July | 90°F | 70°F | 5 | Tanks, light tees and trucker caps |
| August | 89°F | 69°F | 4 | Tanks, light tees and trucker caps |
| September | 84°F | 63°F | 3.4 | House tees, caps and five-panels |
| October | 75°F | 51°F | 3.6 | House tees, caps and five-panels |
| November | 64°F | 41°F | 3.8 | Hoodies, crewnecks and long sleeves |
| December | 56°F | 36°F | 4.2 | Hoodies, crewnecks and long sleeves |
Made in So Cal, shipped to Atlanta.
Orders ship to Atlanta from the shop; there is no office or pickup point in Georgia.
Atlanta is about 1,900 miles from Merch Mob's shop in Montclair, CA, a straight-line distance. From the shop's ZIP code, Atlanta is USPS zone 8. Atlanta is on Eastern time, 3 hours ahead of the shop's Pacific time.
From the production floor
Merch Mob production in Southern California.
Ordering from Atlanta
What should a skate or surf shop in Atlanta keep on the rack in winter?
A winter section: from November on, freezing nights are not rare, so give fleece and a few beanies a dedicated spot through the holidays, then trim back in spring.
More for Atlanta
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